LOOK GOOD. FEEL GREAT. PERFORM BETTER.

Science calls it enclothed cognition - the way what you wear directly influences your mindset, performance, and confidence. We call it a competitive edge.

 

At Compete Every Day, we don’t make clothes for comfort. We make reminders—wearable affirmations that push you to beat yesterday, outwork your talent, and win
today.

 

Because when your shirt tells your story, your actions follow suit.

 

Don't just wear anything.

 

Wear something that reminds you: You vs. You. Beat Yesterday. Life is Worth Competing For. Compete Every Day.

  • New Releases

  • Men

  • Women

    I Can Do Hard things women's crop shirt

  • Flags

    Beat Yesterday Flag - Red

  • Wristbands

  • Stickers

  • Headwear

  • Books

    COMPETE EVERY DAY BOOK

  • Accessories

    Accessories

  • Posters

    Posters

  • Closeout Styles for Men

  • Closeout Styles for Women

Hear from Competitors

"Shirts fit great and material was better than a lot of other brands."

Shirt of the Month Member since 2025
JOSE H.
Hear from Competitors

"Great message. Great color and style. Great company. Keep making great things Compete Every Day."

Customer since 2012
Rick R.
Hear From Competitors

"I love this tank! The message is powerful and motivating, and the bold, clean design really makes it stand out. It fits great and feels super comfortable—perfect for workouts or casual wear. Definitely planning to grab more from your collection soon! Yippee!!"

First-Time Customer
Kara B.
Hear From Competitors

"Love the tee and ive gotten a few flags/posters to hang in my gym and they are perfect motivators!"

Customer Since 2024
Cyra M.